2014 | creative concept
Aviva is looking for a new ground breaking insurance product that relevant to the current lifestyle that are truly useful to consumer in many occasions and moments in their life.
The idea is a concept to be developed about what Aviva could offer to consumers who value and live in the 'ON'line, and fear its threat. As we know, today our presence have 2 lives; OFFLINE and ONLINE. We have passport to cross our country and we have Facebook account to cross around the net. From a true consumer point of view, I notice that every insurance company have plenty product offers to cover our offline life, however, barely is protecting our online life.